Branding & naming
Branding for local businesses: a name, a logo, colors, fonts, and templates that make you recognizable everywhere, from the sign on your door to the story on Instagram. New brands, or a refresh of the one you have.
What’s inside
Take one or all three. Everything comes as files you keep.
A look that’s yours, not a template.
A logo, colors, and fonts drawn from what your business already is: the food, the craft, the neighborhood, the crowd. Built to read on a sign, a menu, a phone screen, and a tiny profile photo.
A name people actually say, and tag.
If the name isn’t working, we start there, before any logo. We look at what customers already call you and what’s easy to say, search, and type, then go through options with you until one fits.
Stay on brand without calling a designer.
The pieces you use every week, ready to go: social templates, a watermark for your photos, profile images, menus, and flyers, set up so you or your team can fill them in.
Proof
Needed: a name people actually tag. “Motion Media” could have been anyone.
11 → 53Instagram followers, and DJs know who to tag.
How it works
Three of the five C·A·S·T·L steps do most of the work here.
How do people describe you now? What do they tag, search, and remember? We start there.
Name and direction options, in writing. You pick one, and we refine it until it fits.
The logo suite and kit, delivered as files you keep, ready for your sign, menu, and profile.
Questions about brand
Every project starts with a short call and a written quote: what we’ll build, in what order, and what it costs. No long contracts. Needs input: Angel to confirm wording
Yes. We build new brands or refresh the one you have. If your name and colors already work, we keep them and fix what doesn’t, like a logo that blurs at small sizes.
Yes. Naming is often where we start. Shot by Khris began as “Motion Media”; we landed on the credit people already type when they tag him.
Your logo suite for print and screen, your colors and fonts, and the kit pieces we agree on, like templates, a watermark, or a profile kit. You keep every file.
Not always. If people already recognize you, we can build the website on what you have and refresh the brand later.
Start here
Tell us what you’re working on. Angel replies within 2 business days.
