Campaigns, events & leads

Give people a reason to show up this week.

Marketing campaigns and events for local businesses: seasonal promos, launches, activations, and events, with the creative, the ads on Meta, Instagram, TikTok, and Google, and lead capture that shows who came from where.

What’s inside

Campaigns, activations, events, and leads.

Every campaign gets one goal, and every lead gets a source.

Campaigns

One goal per moment.

Seasonal promos and launches planned around the moments your customers care about, each with its own goal: reach, engagement, or visits to your ordering page. We write the copy, direct the creative, and run the ads.

  • Meta & Instagram ads
  • TikTok & Google ads
  • Copy & creative direction

Activations

Something to do, not just something to see.

Pop-ups, giveaways, booths, and in-store moments that get people to stop, try, and share, with QR codes and entry pages so you can count who showed up.

  • Pop-ups & booths
  • Giveaways & entry pages
  • QR codes per location

Events

Before, during, and after the event.

What an event needs around it: an event page, posts, reminders, and table cards, so people who meet you there can book, order, or leave a review on the spot.

  • Event pages
  • Posts & reminders
  • Table cards & QR codes

Leads

Know who came from where.

Forms, links, and tracking that turn interest into names, calls, and bookings, with every lead tagged to the post, ad, or location that sent it.

  • Lead forms
  • Tracked links & UTMs
  • Per-location tracking

Proof

Four restaurants, four crowds, one budget.

Planning an event? See the festival page and table cards we built for JH Tattoos.

How it works

How a campaign runs.

All five C·A·S·T·L steps, from picking the moment to moving budget while it’s live.

  1. Clarify

    Which moments matter this season, which crowds you want to reach, and what counts as a win.

  2. Architect

    One goal per moment, a plan for each location, and a written quote. You say yes.

  3. Show up

    We write, design, and launch. You approve previews before anything goes live.

  4. Track

    Every ad, link, and QR code is tagged, so you see which location and offer worked.

  5. Level up

    We move budget to what works while it’s live, then report in plain language with next steps.

See all five steps

Questions about campaigns & events

How do you price a project?

Every project starts with a short call and a written quote: what we’ll build, in what order, and what it costs. No long contracts. Needs input: Angel to confirm wording

Which platforms do you run ads on?

Meta (Facebook and Instagram), TikTok, and Google. We pick based on where your customers already spend time, not on running everything everywhere.

Can you run campaigns for more than one location?

Yes. For José’s four restaurants we split every campaign by location, so each one had its own audience and its own numbers.

Do you handle events and activations?

Yes. Event pages, posts, table cards with QR codes, giveaways, and pop-ups, all tracked back to the event that sent people.

How do I know if a campaign worked?

Every ad, link, and QR code is tagged, so results show up by location, offer, and channel. You get a plain-language Summary with what worked and what to do next.

Start here

Let’s plan your next campaign.

Tell us what you’re working on. Angel replies within 2 business days.